Category — Sales and Marketing

LinkedIn: change your primary email address to avoid spam

Your LinkedIn connections can get a copy of your email address, and since they will sometimes send you emails that aren’t important to you (and are sometimes outright spam), you might want to make your primary LinkedIn address an email address other than your true primary email address.


December 16, 2013   1 Comment

Your Facebook business page status updates are being ignored, & why

You assume that if someone “Likes” your business page, and you post a status update, that it will show up on their News Feed if they look quickly enough, right?

Wrong – Most status updates by business pages are not shown to most of their fans.


March 27, 2013   4 Comments

Clever, innovative LinkedIn tip for sales people – sports tickets

You have extra season tickets for Red Sox games. How you could use LinkedIn to help make great business connections, and maybe someday make some new referrals and sales.


February 17, 2012   2 Comments

LinkedIn using your picture to advertise products (social advertising)

LinkedIn may now use your picture to advertise other products. Change privacy settings if you don’t like this.


January 30, 2012   No Comments

How to see public Facebook status updates (search is hidden)

Here’s how your Facebook status updates can be seen by the public, and how to restrict them so the public cannot search for them.


September 21, 2011   18 Comments

LinkedIn training tip for sales – look at prospect’s interests

Before you call a prospect, check their interests. Or you can look for interests in a “reverse direction”


August 4, 2011   6 Comments

Social Media Speaker rap, LOMA Insurance conference (FMLI,FSSI)

This is a 90 second “rap” that I did in a social media keynote speech at the LOMA Insurance Conference in Las Vegas last October. And it ain’t worth 50 cent.


December 29, 2010   2 Comments

LinkedIn sales tip: search for the CEO titles that spelled chief wrong

Whether you want to make a sale, get a job, or network for business, it’s a good idea to be connected to powerful people like CEOs, but it’s tough to get their attention. Here’s a unique and original idea that might get you some positive attention from some CEOs and other Chief Officers.


November 19, 2010   2 Comments

Get to the first page of Google results in ONE HOUR (SEO trick)

People pay $100K or more to get to the first page of Google results. Here’s a pretty cool technique I discovered which can get you there in one hour, for free.


September 30, 2010   34 Comments

LinkedIn training – get rid of annoying status updates, Twitter implications

LinkedIn just added a feature that allows you to “hide” status updates from people who post every time they add a new condiment to their sandwich.


April 30, 2010   2 Comments